Summary of "Digital Business #3: Digital Commerce Models"
In the video titled "Digital Business #3: Digital Commerce Models," the presenter, Google, discusses various types of e-business models, including B2C (business-to-consumer), B2B (business-to-business), and P2P (peer-to-peer) commerce. The video outlines the processes and systems that support these models, as well as the innovations and trends in digital commerce.
Main Financial Strategies and Business Trends:
- B2C Models:
- Online Stores: Various forms of e-tailing including web stores, online malls, and super apps that use cookies for personalized shopping experiences.
- Online Travel: Booking sites and ticket sales, with innovations like virtual reality travel experiences.
- Online Job Market: Platforms for job recruitment such as LinkedIn and job portals.
- Fintech Services: Digital banking, insurance, lending, and financial trading services.
- On-Demand Digital Services: Services that blend physical and digital realities, providing immediate fulfillment like food delivery.
- B2B Models:
- Sell-Side B2B: Sellers have the power in transactions, often seen in auctions.
- Buy-Side B2B: Buyers have the power, utilizing e-procurement systems.
- Marketplaces: Platforms that facilitate transactions between businesses, similar to B2C marketplaces (e.g., Alibaba).
- Collaborative Commerce: Enhancing supply chain collaboration and social responsibility.
- Innovative E-Commerce Models:
- E-Government: Government services delivered online, including G2C (government to citizens) and D2B (government to business) interactions.
- E-Health: Telemedicine services that connect patients with healthcare providers through IoT devices.
- E-Learning: On-demand education systems that allow users to choose courses based on their skill requirements.
- P2P Commerce: Platforms that connect peers for direct transactions without intermediary support (e.g., OLX).
Methodology/Step-by-Step Guide:
- Understanding Digital Commerce Models:
- Identify the type of Digital Business model (B2C, B2B, P2P).
- Analyze the supporting information systems (ERP, SCM, CRM).
- Explore the unique features and innovations within each model.
- Evaluating B2C and B2B Transactions:
- Assess the power dynamics (sell-side vs. buy-side).
- Examine the role of platforms in facilitating transactions.
- Investigate collaborative efforts in supply chain management.
- Implementing Innovative Solutions:
- Leverage digital technologies for government services and healthcare.
- Utilize E-Learning platforms for skill development.
- Explore peer-to-peer platforms for direct transactions.
Presenters/Sources:
- Google (Presenter)
Category
Business and Finance
