Summary of How to create a better research poster in less time (#betterposter Generation 1)

Main Ideas and Concepts

The video discusses the common frustrations associated with academic poster sessions at scientific conferences and proposes a new design approach to improve the effectiveness of research posters. The speaker emphasizes that current poster designs often fail to effectively communicate research findings, leading to missed opportunities for knowledge transfer among attendees. The new design aims to enhance the experience for both presenters and attendees by making posters more engaging and easier to understand.

Key Lessons and Methodology

• Understanding the Current Experience:
  • Presenters often feel disappointed when attendees ignore their posters, leading to a feeling of inadequacy.
  • Attendees struggle to engage with posters due to overwhelming text and the pressure of engaging with presenters.
• Identifying Problems with Current Poster Design:
  • Posters typically resemble walls of text that are hard to read quickly.
  • Presenters and attendees have mismatched expectations regarding engagement and information transfer.
• Proposed New Poster Design:
  • Goals of the New Design:
    • Maximize insight transfer to attendees within a limited timeframe.
    • Allow for deeper conversations about specific posters.
    • Simplify the poster creation process for researchers.
  • Design Elements:
    • Main Finding: Clearly display the main finding of the research in plain language at the top of the poster.
    • Ammo Bar: Include a side column for supplementary data, figures, and tables that the presenter can refer to during discussions.
    • Silent Presenter Bar: Another side column that provides a brief overview of the research, designed for quick reading.
    • QR Code: Add a QR Code linking to the full paper and poster for those who want more detailed information.
• Implementation:
  • Start with a minimalistic approach, focusing on essential information.
  • Use colors strategically to signal the type of research (e.g., green for empirical studies).
  • Ensure that the design is easy to create under time constraints, promoting adoption among researchers.
• Expected Outcomes:
  • Improved engagement from attendees, leading to more productive interactions.
  • Faster absorption of key insights from multiple posters during a session.
  • Enhanced overall experience for both presenters and attendees, potentially accelerating scientific progress.

Speakers or Sources Featured

• The primary speaker is Mike Morrison, who shares his insights and proposed methodologies for improving academic poster design. He encourages researchers to adopt the new design and participate in validation studies.

Notable Quotes

— 01:58 — « The experience of attending a poster session and walking around trying to learn from all the posters, can be even worse than it is for the presenter. »

— 05:34 — « This isn't just a design frustration. This is a serious problem (and a serious opportunity). »

— 10:41 — « If anything, a BILLBOARD is a better design analogy, because THOSE are designed to transmit information as you move past them. »

— 11:40 — « Perfection is not when you have nothing to add... It's when you have nothing to take away. »

— 18:46 — « I really believe in this design. I know it's jarringly different than what you're used to using. »

Category

Educational

Video