Summary of "When Client Says "Your Price Is Too High"– How To Handle Objection (Episode 5)"
The video discusses how to handle objections when a client says “your price is too high.” The speaker emphasizes the importance of setting a high price initially and then working down from there. The methodology presented includes isolating the objection, understanding the client’s financial situation, offering a custom solution, getting a commitment to move forward, and closing the deal by offering a payment plan. By following this approach, the speaker suggests that sales can be increased, more cash can be collected, and better clients can be acquired. It is advised to have a clear understanding of the lowest price acceptable and to handle objections upfront to ensure a successful sale.
Methodology
- Set a high price initially and work down from there.
- Isolate the objection by asking if there is anything besides the price stopping the client from moving forward.
- Understand the client’s financial situation by asking about their cash on hand and monthly income.
- Offer a custom solution based on the client’s financial circumstances.
- Get a commitment from the client to move forward before discussing the price.
- Close the deal by offering a payment plan and ensuring the client’s commitment to work hard and not be a problem client.
Speakers
- Unspecified speaker