Summary of "Comment prioriser quand tout est urgent et important ?"
Summary: How to Prioritize When Everything Is Urgent and Important
The video addresses the common challenge of managing numerous urgent and important tasks in fast-paced environments, especially in tech and product teams. The presenter, Damien, shares insights from his experience managing AI projects and supporting multiple companies, emphasizing the need to shift from doing tasks quickly to doing the right tasks that bring value and profitability.
Key wellness strategies, self-care techniques, and productivity tips
- Avoid reacting purely to perceived urgency or importance:
- Urgency is often subjective and influenced by repeated requests, stress, or internal pressures.
- Not all bugs or issues labeled "urgent" truly impact business value.
- Focus on value-driven prioritization:
- Prioritize projects based on the value they create rather than just urgency or importance.
- Value is defined by how well a project meets important user needs better than alternatives.
- Evaluate projects using three criteria:
- Need: Is there a real user need behind the task or bug?
- Importance: How critical is this need compared to others?
- Satisfaction: Is the need currently unmet or poorly satisfied, causing loss of value?
- Examples to illustrate prioritization:
- A bug preventing orders is urgent and important because it blocks a critical user need (buying clothes).
- A typo or minor animation glitch is less urgent as it doesn’t significantly impact user needs or business value.
- Loading time increases matter only if they degrade user satisfaction significantly.
- Stop trying to do everything quickly; instead:
- Make fewer but better plans focused on profitable projects.
- Recognize that some impactful projects may not seem urgent or important initially but have long-term value.
- Avoid being overwhelmed by constant requests by having a clear, value-based prioritization framework.
- Use a structured, factual approach rather than subjective arguments:
- Measure the impact of tasks on business metrics like acquisition, conversion, and customer satisfaction.
- This approach reduces stress and helps teams focus on what truly drives profitability.
- Additional resource:
- Damien offers a free white paper explaining a three-step process to implement value-based prioritization in workflows.
Presenters / Sources
- Damien (tech and product strategy expert, presenter of the video)
Category
Wellness and Self-Improvement