Summary of "Projeto Artístico Profissional - Aula 1"
Summary of "Projeto Artístico Profissional - Aula 1"
This first class in the professional artistic project course focuses on guiding emerging and intermediate visual artists on how to enter and succeed in the contemporary art circuit through well-structured artistic projects. The instructor shares real success stories of artists who have advanced their careers by following a professional methodology and emphasizes the importance of preparation, consistency, and understanding the art world context.
Key Artistic Concepts and Creative Processes Discussed:
- artistic project as a Career Tool:
- The artistic project is essential for entering galleries, museums, and art institutions.
- It is the primary format requested by curators and institutions for exhibitions, funding, and residencies.
- Developing a coherent project increases chances of acceptance but does not guarantee it.
- Artistic Career Realities:
- Being a contemporary artist involves multiple roles beyond creation: research, networking, social media presence, visual identity, and project writing.
- Success requires dedication, method, and time—not instant results.
- Stages of Artistic Development:
- Start by mastering at least one artistic technique (e.g., classical painting).
- Develop a coherent body of work with a clear discourse and research focus.
- Avoid superficial or scattered production; deepen and mature your work.
- Learn to write texts and prepare documents aligned with your work for submissions.
- Methodology and Artistic Research:
- Use a step-by-step project methodology to guide artistic production and research.
- Intuition alone is insufficient; a structured process helps overcome creative blocks and ensures consistent progress.
- Understanding the Contemporary Art Context:
- Know the roles of galleries, curators, art agents, educators, and art editors.
- Understand what calls for proposals (notices) are and how to select appropriate ones for your level.
- Recognize the difference between institutional opportunities (public notices, residencies, scholarships) and commercial opportunities (galleries, fairs, independent sales).
Practical Advice and Steps for Artists:
- Preparation and Self-Assessment:
- Keep a notebook to track your current status, challenges, and goals.
- Reflect honestly on emotional and behavioral blocks such as impatience, laziness, fear, comparison, and victimhood.
- Avoid rushing or expecting internet-speed results; artistic careers develop over years.
- Consistency and dedication over time are crucial.
- Choosing Opportunities:
- Select calls for proposals that match your current artistic level.
- Do not aim for large grants or prestigious calls prematurely.
- Avoid paying to exhibit or submit work; legitimate opportunities for emerging artists are typically free.
- Beware of scams involving high fees for exhibitions or representation.
- Work Development:
- Build a coherent, mature body of work before applying for calls.
- Submit works with strong visual identity and conceptual depth.
- Prepare professional portfolios with well-selected images.
- Write clear, relevant texts and follow application guidelines meticulously.
- Searching for Opportunities:
- Use platforms, Google, and tools like GPT chat to find calls and opportunities.
- Track and apply regularly—there are hundreds of opportunities daily worldwide.
- Don’t be discouraged by rejection; it is normal and part of the process.
- Avoiding Common Mistakes:
- Don’t build the "house from the roof" by seeking opportunities before having solid work.
- Don’t compare yourself to others on social media; focus on your own progress.
- Don’t rely solely on public funding; diversify income sources including independent sales.
Examples and Stories Highlighted:
- Cláudio Souza:
- Transitioned from marketing to art without formal training.
- Faced challenges in cohesion and project writing but succeeded through mentorship and consistent work.
- Exhibited internationally and participated in salons.
- Shai and Débora:
- Artists who won awards and medals after professionalizing their projects through the course.
- Showcases the community's ongoing success.
- Instructor’s Personal Journey:
- Started with classical painting and gradually developed a contemporary art practice.
- Experienced the lack of guidance on how to turn technique into a project.
- Created the Contemporary Core (Contemporary Nucleus) to share this methodology and support artists.
Summary of Key Takeaways:
- Artistic success requires preparation, methodology, and consistent work over time.
- The artistic project is the fundamental tool for professionalization.
- There are abundant opportunities, but artists must be strategic and realistic.
- Emotional and behavioral self-awareness is critical to overcome blocks.
- Avoid scams and false promises; legitimate opportunities for emerging artists are mostly free.
- Know the art ecosystem and your place within it.
- The instructor offers ongoing support, including e-books, live sessions, and a WhatsApp group.
Category
Art and Creativity