Summary of "Ethical dilemma: The burger murders - George Siedel and Christine Ladwig"
The video discusses an ethical dilemma where a company manufacturing meatless burgers faces a crisis when a criminal injects poison into their products, causing multiple deaths. The company must decide whether to take no action, pull products from one city’s stores, or pull products globally. The decision-making process involves a stakeholder analysis and considering tests like the Utilitarian Test, Family Test, Newspaper Test, and Mentor Test. The case of Johnson & Johnson CEO James Burke, who recalled a product worldwide in a similar situation in 1982, is mentioned as a successful example. Despite the decision helping regain customer trust, the killer was never caught, posing risks of copycat incidents. The video stresses the importance of ethics in such decision-making processes.
Methodology
- Perform a stakeholder analysis
- Consider the Utilitarian Test
- Consider the Family Test
- Consider the Newspaper Test
- Consider the Mentor Test
Speakers
- George Siedel
- Christine Ladwig