Summary of "“비행기 갈아타다 김밥 싸고 지갑 연다”…백화점 찾는 외국인 환승객들 / KBS 2026.02.06."

Overview

The clip reports on a Korean program that encourages international transit passengers with short layovers to briefly leave the airport, experience Korean culture, and shop — turning fleeting stops into positive memories. A popular kimbap‑making experience (sparked by a viral K‑pop–related scene) is highlighted as an easy, memorable activity for transit visitors. Department stores are increasingly targeting foreigners — including transit shoppers — and foreign sales now account for roughly 20% of department store revenue.

Turning fleeting stops into positive memories: short‑layover visitors are invited to sample Korean culture and shopping before continuing their journey.

Key travel and retail highlights

Short‑layover tourism program encourages transit passengers to visit nearby attractions and department stores.
Department stores are actively marketing to foreigners and transit shoppers; foreign sales have risen to about 20% of total department store revenue.
Cultural experiences (like kimbap making) are promoted as quick, high‑value activities for visitors who have limited time.

Kimbap recipe / steps (as presented)

Place freshly cooked rice carefully on a sheet of seaweed (gim).
Add perilla leaves.
Add stir‑fried pork and radish kimchi as fillings.
Roll tightly (the subtitles mention using a long knife to roll/cut) to make pork kimbap.
Result: a fresh, authentic kimbap that leaves a strong positive impression even after a short visit.

Notable locations, products, and people

Locations:
- Korean airports (transit areas)
- Department stores in Korea
Products / foods:
- Kimbap
- Perilla leaves
- Stir‑fried pork
- Radish kimchi
People / sources:
- KBS reporter Jihyun Choi
- Referenced K‑pop element (“K‑Pop Demontos” in the subtitles)
- Kimbap‑making participants