Summary of "How to Write a Perfect YouTube Title That GETS CLICKS!!!"

Main Ideas and Tips:

Avoid Insider Language
- Use simple, beginner-friendly language in titles.
- Aim for clarity; if the audience is confused, they are less likely to click.
- Key Phrases:
  - "If you confuse, you lose."
  - Target a fifth-grade reading level for accessibility.
Shorter is Better (with a Disclaimer)
- While long titles can still perform well, prioritize key phrases at the beginning.
- Attention spans are short; lead with engaging content.
- Be mindful of title length to avoid truncation on platforms.
Understand Viewer’s Intention
- Avoid clickbait; ensure the title accurately reflects the video content.
- Use the "chocolate covered carrot" analogy: deliver what viewers want (views) while providing what they need (quality content).
Utilize Practical Tools
- Leverage data and software to analyze successful titles.
- Use tools like VidIQ to check subscriber counts and view ratios.
- Employ Headline Analyzer from CoSchedule to evaluate and improve title effectiveness.
Write Multiple Titles
- Brainstorm several title options rather than settling on the first one.
- Seek feedback from others, especially those outside your niche, to refine your titles.

Bonus Tip:

Reverse the Process: Write your title before creating your video content. This approach ensures that the video aligns with the title's promise, potentially increasing viewer engagement.