Summary of Leaving ADDIE for SAM DC ASTD

Main Ideas and Concepts

• Introduction to SAM: The speaker introduces the concept of SAM (Successive Approximation Model) as a modern alternative to the ADDIE (Analysis, Design, Development, Implementation, Evaluation) model for creating high-quality learning experiences.
• Context of ADDIE: ADDIE was developed by the military for rapid training material production during wartime and is effective for certain contexts but may not meet the evolving needs of modern learning environments.
• Focus on Learner Experience: The speaker emphasizes the importance of creating meaningful, memorable, and motivational learning experiences rather than focusing solely on content delivery.
• CCAF Framework: The speaker advocates for instructional activities defined by:
  • Context: Real-world scenarios that learners can relate to.
  • Challenge: Engaging tasks that assess learners' existing skills.
  • Activity: Hands-on learning that mimics real-life choices.
  • Feedback: Consequences of learners' actions, providing insight into their performance.
• Iterative Process: SAM utilizes iterations to allow for flexibility and adaptability throughout the design and development phases, contrasting with the more rigid structure of ADDIE.
• Collaboration and Communication: The speaker stresses the need for constant communication among team members, buyers, and stakeholders to incorporate ideas and feedback throughout the process.
• Prototyping Over Documentation: SAM favors creating prototypes and working versions of the product over extensive documentation, allowing for quicker feedback and adjustments.
• Case Study Example: An example of an award-winning project aimed at preventing bank fraud illustrates the iterative development process, showcasing rough initial sketches evolving into a polished final product.
• SAM 2 Model: For larger projects or outsourced work, the SAM 2 model incorporates the same iterative principles in both design and development phases, maintaining the focus on collaboration and adaptability.

Methodology/Instructions

• Define the Desired Product: Start by clearly identifying what learning product you want to create.
• Identify the Problems: Determine what specific problems the instructional process needs to address.
• Utilize the CCAF Framework:
  • Create contextual challenges for learners.
  • Incorporate activities that reflect real-life scenarios.
  • Provide meaningful feedback based on learners' choices and actions.
• Adopt an Iterative Approach: Embrace small, iterative steps to test and refine ideas, allowing for creativity and flexibility.
• Engage Stakeholders: Involve team members, subject matter experts, and buyers throughout the process for ongoing feedback and collaboration.
• Focus on Prototyping: Develop prototypes and working versions of the product to facilitate early evaluation and adjustments.

Speakers/Sources Featured

The primary speaker is a representative from ASTD (American Society for Training & Development), mentioning Dr. Richard Sites, who leads the studio in Tampa and has contributed to the development and experimentation with SAM.

Notable Quotes

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Category

Educational

Video