Summary of "How To Pick Winning Products To Sell On Amazon & Shopify - A COMPLETE Tutorial"
Main Financial Strategies and Market Analyses:
- Iterative Process: Finding the right product is an iterative process; avoid overthinking and analysis paralysis.
 - Niche Selection: Focus on niches that are not overly competitive or saturated, and where products are not readily available in brick-and-mortar stores.
 - Demand and Profitability: Ensure there is sufficient demand for the product to meet income goals while maintaining a reasonable profit margin.
 - Avoid Obsolescence: Choose timeless products that won’t go obsolete quickly, steering clear of electronics and similar items.
 - Unique Value Proposition: Aim to offer a product that stands out from competitors, ideally improving upon existing products based on customer feedback.
 
Step-by-Step Methodology:
- Brainstorm Product Ideas:
 - Keyword Research:
        
- Utilize tools like Amazon.com/s?k=Ahrefs&tag=dtdgstoreid-20">Ahrefs to assess search volume and keyword difficulty for potential products.
 
 - Market Analysis:
        
- Use Jungle Scout to evaluate sales data and competition on Amazon.
 
 - Profit Calculation:
        
- Research sourcing prices on Alibaba and calculate potential profit margins by considering shipping and other costs.
 
 - Product Differentiation:
        
- Analyze competitor reviews to identify weaknesses and opportunities for improvement in your product offering.
 
 - Supplier Sourcing:
        
- Explore both domestic and international suppliers, weighing the pros and cons of each.
 - Consider attending trade shows like the Canton Fair for direct sourcing opportunities.
 
 
Tools Recommended:
- Amazon.com/s?k=Ahrefs&tag=dtdgstoreid-20">Ahrefs: For keyword research and search volume analysis.
 - Jungle Scout: For analyzing product sales and competition on Amazon.
 - Shop Hunter.io: For estimating revenues of Shopify stores.
 - Alibaba: For sourcing products from manufacturers.
 
Presenters/Sources:
The tutorial is presented by an unnamed instructor who offers a free mini-course and promotes a more extensive class on e-commerce. The instructor shares personal anecdotes and success stories from students to illustrate the effectiveness of the strategies discussed.
Category
Business and Finance