Summary of PCTA Talks Episode 1: PCTA’s Communications Initiatives with Marjorie Villa-Real
The first episode of PCTA Talks, the online podcast of the Philippine Cable and Telecommunications Association (PCTA), introduces the association’s communications initiatives and highlights its efforts to keep the Philippines connected through cable TV and internet services, especially in remote areas. The episode is hosted by Trev and Heidi, with special guest Marjorie Villa-Real, the head of PCTA’s Communications Committee and a board member.
Key points covered include:
- PCTA’s Role and Mission: PCTA serves as the umbrella organization for cable operators and internet service providers nationwide, striving to bridge the digital divide and provide reliable connectivity across Luzon, Visayas, and Mindanao.
- Cybersecurity Awareness: The episode discusses the importance of cybersecurity, referencing recent events like the National Cybersecurity Awareness Month and the first face-to-face Executive Cable Conference (ECC) in Visayas. The collaboration between PCTA, USAID’s Beacon project, and other partners aims to enhance cybersecurity capabilities and promote safe digital services amid growing cyber threats.
- Communications Committee Revival: Marjorie Villa-Real explains the revival of the Communications Committee during the pandemic to re-engage members, revamp the PCTA website, energize social media presence, and improve member communication through digital marketing and SMS campaigns.
- Marjorie Villa-Real’s Background: She shares personal insights about her journey from finance to telecommunications, her family roots in Cagayan, and her passion for travel. She also discusses the challenges and learning curve she faced as a new committee head and board member, emphasizing the importance of teamwork and continuous learning.
- Engagement and Future Plans: The committee aims to maintain member engagement through dynamic online content and events, including upcoming ECC conferences in Baguio, Batangas, and Davao. Marjorie highlights the need for media partnerships to promote these events effectively.
- Personal Segment: In a light-hearted rapid-fire round, Marjorie reveals personal preferences such as favorite foods (Japanese ankimo), travel interests (Japan and Saint Petersburg), favorite apps (Facebook and Viber), and historical dinner guests (Jesus Christ). She also shares her admiration for the Marvel Iron Man series and Japanese culture.
- Invitation to Upcoming Events: The hosts invite viewers to participate in upcoming PCTA events and encourage following PCTA’s social media channels for updates.
Overall, the episode sets the tone for PCTA Talks as a platform to inform, engage, and connect members and the public with developments in the cable and telecommunications industry.
Presenters and Contributors:
- Trev (Host)
- Heidi (Host)
- Marjorie Villa-Real (Guest, PCTA Board Member and Communications Committee Head)
- CID Cortez (PCTA Vice Chairman, briefly mentioned)
- John Garrity (USAID Beacon project Chief of Party, quoted)
Notable Quotes
— 25:57 — « It's like traveling: when you travel, everything is unknown, and along the way you learn. So I think with the Communications committee, that actually happened along the way—you learn. »
— 31:15 — « Japanese culture is very different because they chose not to open their country, so their traditions are intact, everything is Japanese made. It's very refreshing. »
— 33:17 — « The book is actually part of a three-part trilogy. It shows how men in that culture can be domineering, and it stifles the growth of women in that culture. »
— 34:14 — « If you could have dinner with any two people from history, dead or alive, who would you choose? Jesus Christ. The beginning and the end. »
— 34:37 — « What movie could you watch over and over again? My God, Iron Man. »
Category
News and Commentary