Video summary

I Promise you this is NOT Stupid

Main summary

Key takeaways

Technology

Summary (data storage + archiving via Blu-ray)

  • Storage costs are rising for RAM and especially for SSDs/hard drives, increasing the need for cost-effective backup/archive solutions as total data grows.
  • The video compares optical media (blank Blu-ray) with SSDs and HDDs, arguing that blank Blu-rays are dramatically cheaper for the right archival use case:
    • Blank Blu-rays are ~2× cheaper than hard drives and ~3× cheaper than SSDs (based on “cheapest consumer options” across capacities).
    • The only medium that can compete in value is linear tape open (LTO), but it has a key drawback: high startup costs for newer generations, delaying break-even compared to Blu-ray.
    • Overall thesis: optical can be a strong money-saving archival option if used properly.

Key concept: “Hot” vs. “Cold” data (when Blu-ray is appropriate)

The video distinguishes between:

  • Hot data: accessed often or quickly → keep on local drives or a NAS for fast recall.
  • Cold data: rarely accessed → examples include archived business records or large raw photo archives, presented as ideal candidates for Blu-ray storage (potentially better than alternatives depending on constraints).

Why Blu-ray is positioned as better for long-term storage (vs. drives)

Hard drives (HDDs)

  • Track “power-on hours”
  • Have moving parts that can degrade over time (even if powered off).

Solid-state drives (SSDs)

  • Can experience silent data corruption
  • When unpowered, electrons slowly leak from storage cells, causing bit flips.

Blu-ray (optical media)

  • Designed for long “sleep mode” use in physical cases/sleeves, avoiding the same unpowered corruption mechanism discussed for SSDs.

Blu-ray longevity claims and tradeoffs

  • Regular Blu-rays are roughly rated at ~5 to 50 years, depending on quality/materials.
  • More expensive “misc Blu-rays” are suggested as potentially over ~100 years (with higher-cost materials).
  • Tradeoffs:
    • Higher-end longevity media can mean higher disc cost.
    • It may reduce compatibility across different drives.

Practical advantages for professionals and sensitive data

  • Project-based workflows (photographers/videographers):
    • Discs are easy to label, easy to store, and simple to ship to clients/partners.
  • Offline/sensitive data:
    • Blu-rays can be kept offline (“locked away”).
    • The video emphasizes per-disc encryption as an added layer of security, framing it as difficult for attackers without physical access to the discs.

Major downsides (why Blu-ray “probably isn’t for everyone”)

  1. Time and operational overhead

    • Small backups (50–100 GB) fit neatly on a disc, but large archives become bulky:
      • A ~20 TB dataset could require roughly ~450 Blu-ray discs.
    • Burning time:
      • 35–50 minutes per disc at 4×, plus human time for swapping/organizing.
    • Even with aggressive workflow assumptions:
      • ~13 hours of hands-on time
      • ~230+ hours of total burning time
    • Compared with HDDs: the video estimates about ~70-ish hours, mostly hands-off at ~80 MB/s.
  2. Wasted capacity / cost per usable gig

    • Blu-ray capacity rarely matches exact needs, creating blank space.
    • Trying to pack smaller files tightly makes management messy, increasing file tracking and organization complexity.
  3. Physical space + scaling

    • Large archives require many discs.
    • “Milk crate” estimate:
      • ~880 to 1,000 Blu-rays could represent ~44–100 TB
      • Using 14 TB HDDs could represent ~350 TB in the same crate.
    • HDDs are also framed as more versatile (rewritable/reusable and potentially resellable), unlike write-once optical.
  4. Rewritable Blu-ray isn’t a great workaround

    • Rewritable discs are described as more expensive and slower, undercutting cost/throughput benefits.

Takeaway conclusion

  • Blu-ray makes sense for certain users—especially for cold, archival, long-term preservation where cost matters more than speed, and where offline physical storage is acceptable.
  • For broader needs (frequent access, faster workflows, large-scale management), the video suggests that HDDs and tape may dominate, and that for big archives, tape’s value becomes hard to ignore as Blu-ray prices rise and optical availability shrinks.

Main speakers/sources

  • Linus Tech Tips / “LTT” (narration references “Lionus” and typical LTT sponsor/formatting).
  • Sponsor mentioned: Meter (networking infrastructure; discussed in the video though not directly related to storage).

Original video