Oman-Tanzania Business Forum

Business focus & purpose

• The Omani–Tanzanian Business Forum was organized on the sidelines of the 50th Dar es Salaam International Trade Fair (Saba Saba 2026).
• The forum included a B2B networking and partnering session to:
  • Strengthen trade, investment, and economic cooperation between Oman and Tanzania.
  • Help Tanzanian investors/businesses learn about industrial and investment opportunities in Oman (including related incentives).
  • Support Omani exporters in identifying Tanzanian buyers, distributors, and partners.

Key actions and deal flow

• Bilateral business-to-business meetings between:
  • An Omani Chamber of Commerce and Industry delegation visiting Tanzania for the trade fair and meeting Tanzanian counterparts.
  • Tanzanian business leaders seeking Omani goods and partnerships.
• Presentation sessions delivered by:
  • Oman Chamber of Commerce and Industry
  • Madayn
• Cooperation agreements were signed between companies from Oman and Tanzania (specific terms not provided).

Concrete examples / sectors mentioned

• Tanzanian companies are seeking Omani products due to quality.
• Priority collaboration areas:
  • Manufacturing
  • Plastics
  • Agriculture
  • Food industry
  • Transport technology
• Agriculture value chain example (Omani plan):
  • Edible oil farming and processing: oil palm, sunflower, olive oil
  • Plan to process into edible oil, tied to potential collaboration opportunities in Tanzania.

Strategy / operating playbooks (implied)

• Trade + investment go-to-market (GTM) through partner discovery
  • Use trade fairs as “top-of-funnel” events for B2B matchmaking
  • Convert meetings into exports, distribution agreements, and partnerships
• B2B pipeline building via delegations
  • Deploy a chamber/industry delegation to a key regional fair
  • Run structured counterpart meetings to uncover mutual opportunities
• Sector clustering for focus
  • Target a short list of high-opportunity sectors (manufacturing, plastics, agriculture/food, transport tech) to improve deal likelihood

Metrics & KPIs

• No specific numeric KPIs (e.g., revenue, margin, CAC/LTV, target export volume) were stated.
• Qualitative goals mentioned:
  • Increase the number of Omani products available in Tanzania to drive higher exports
  • Boost bilateral trade and attract investment into manufacturing

Actionable recommendations (derived from stated intent)

• For Omani companies:
  • Use the forum to sign contracts and partnerships during or after the trade fair
  • Prioritize quality-differentiated products that Tanzanian buyers are actively seeking
  • Pursue joint ventures and long-term distribution/export relationships with Tanzanian firms
• For cross-border collaboration:
  • Build joint value-chain projects (e.g., agriculture → processing → edible oil), not only product sales
  • Use cooperation agreements to formalize partnerships quickly

High-level “framework” reference to national timing

• The initiative was described as aligning with “the second day for implementation of our national vision” (timeline and national vision name were not quantified or specified).

Presenters / sources mentioned

• Oman Products Promotion Supervisory Team (OPEX)
• Embassy of the Sultanate of Oman in the United Republic of Tanzania
• Oman Chamber of Commerce and Industry
• Madayn