saying goodbye

A Decade with ReacttotheK

Kevin and Umu look back on how ReacttotheK began: a conversation over food at Eastman, a shared curiosity about K-pop, and reaction videos they filmed just for fun. What started as an occasional hobby grew into weekly videos, concert trips, and a close-knit community. One memorable moment came at a DAY6 concert in Toronto, when fans suddenly cheered as they rode an escalator.

Stepping Away from Regular Videos

Kevin explains that keeping a channel going full-time can mean chasing growth, sponsorships, and constant output—and that no longer feels right for him. Umu agrees that the channel’s early, low-pressure spirit mattered. They reflect on how work, changing priorities, and the distance between former students have changed the group, and hope to bring back more of that community feeling through occasional passion projects rather than a punishing schedule.

Memories and In-Jokes

The conversation wanders through affectionate memories and jokes, including:

• Fans getting excited about Shimon—“but Shimon’s just Shimon.”
• Comments that either threaten to leave if Kevin does or wonder why he’s still around.
• Debates over “ahead of the curve” versus “ahead of the curb,” and “run the gamut” versus “run the gambit.”
• A bizarre reaction bit involving Kevin eating broccoli and a strawberry.

Farewell

Kevin says he’ll be able to listen to K-pop on his own terms again. He may still appear in an occasional video as a special guest—or an “Easter egg.” He thanks viewers for making his time on the channel meaningful, then offers a warm, slightly flustered farewell. Umu gets emotional; they agree it’s a wrap and head off to celebrate.

Personalities Appearing

Umu, Kevin