Ordenadores, smartphones y tablets un 25% más caros por culpa de la IA | RTVE

Overview

As the school year begins and people return to work, many families are buying new computers, tablets, and mobile phones—paying significantly more than just a few months earlier. The report states that prices are up up to 25% and attributes much of the increase to artificial intelligence (AI), which relies on many of the same components found in everyday consumer devices.

Key Points

• AI-related demand for components: Chips and memory are becoming more expensive as companies expand server capacity needed to run AI services and models (e.g., “ChatGPT” and cloud-based AI).
• Accelerating investment: The AI industry is investing roughly twice as much in 2026 as in 2025, adding pressure to the supply chain.
• Consumer electronics feel the impact: Component shortages are affecting consumer electronics, with low-end mobile phones specifically mentioned as rising in price.

Examples of Price Increases

• Mobile devices: some models up by around €100 compared with March/April.
• Xbox consoles: increases between €100 and €200 depending on the version.
• iPads: increases between €150 and €200.
• Main smartphone manufacturers: already applying price hikes.

Retailer and Manufacturer Outlook

• Retailers: responding by boosting sales through promotions and broader product ranges.
• Manufacturers: expect prices to ease later and suggest that by 2028, technology may again be available at more affordable prices.

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