BRASKEM INTERNACIONALIZAÇÃO

Summary

The video discusses Braskem's strategic vision for internationalization and leadership in sustainable chemistry. Key financial strategies, market analyses, and business trends presented include:

• Vision and Goals: Braskem aims to be the world leader in sustainable chemistry, focusing on innovation and sustainable development.
• Strategic Acquisitions: The acquisition in 2010 helped consolidate national petrochemical assets, enabling Braskem to compete more effectively in the global market.
• Green Polyethylene Plant: The establishment of this plant positioned Braskem as a leader in the biopolymers market, creating opportunities for business with renewable raw materials.
• Global Market Position: Braskem is recognized as Brazil's largest investor in Mexico and is consolidating its position among global petrochemical leaders.
• Ethylene 21 Project: This project in Mexico is crucial for strengthening Braskem's leadership in the petrochemical sector and enhancing its presence in North America.
• Cultural Integration: Emphasis on the importance of human and intellectual capital, cultural dialogue, and training to foster a competitive, integrated, and multicultural organization.

Methodology/Step-by-Step Guide

• Focus on sustainable development and innovation.
• Leverage strategic acquisitions to enhance market competitiveness.
• Develop infrastructure for renewable resources (e.g., green polyethylene).
• Expand international presence, particularly in North America and Mexico.
• Foster a diverse and integrated corporate culture.

Presenters/Sources

• Braskem