Combo Công Cụ AI Tôi Dùng 2026 Xây Thương Hiệu & Làm Marketing: Gemini, Claude, NotebookLM

Overview

Kevin shares the AI tools he uses to build a personal brand, create content for social platforms, learn marketing, and make landing pages for online and affiliate businesses. He says his setup is suitable for beginners and is mostly free or relatively inexpensive.

Marketing and Research Workflow

Kevin describes a marketing process that moves from product and competitor research to customer pain points, STP, customer personas, a big idea and key message, and finally an integrated marketing communications (IMC) plan.

• Gemini: His main tool for channel strategy, competitor and market research, exploring audience pain points, and writing scripts and platform-specific posts. He recommends Thinking mode for content creation and in-depth discussions, and Deep Research for research tasks. He prefers Gemini partly because it connects with Google’s wider AI ecosystem—not because he sees a major difference in writing quality compared with ChatGPT.
• NotebookLM: He uses it to study and research supplied documents, summarize chapters, extract key points, and highlight details. He also describes turning source material into formats such as audio, reports, action cards, and data pages, which he finds useful for making research easier to understand and remember.

Coding and Website Creation

For landing pages, websites, and sales pages, Kevin describes a workflow involving Claude, Lovable, Google AI Studio, and Google Stitch.

• Claude helps him write detailed instructions and work through coding processes, despite having no coding background.
• Lovable is his current preference for building. He finds its interface user-friendly and its landing pages more polished and complete.
• Google Stitch helps him design landing-page interfaces, which he then codes using Google AI Studio. He likes the integration between the Google tools, though he finds the resulting backend and overall completeness less strong than Lovable’s.

He suggests these tools for personal-brand sites, sales and e-commerce pages, intermediary pages, and giveaway pages.

Other Tools and Costs

• Canva is used for YouTube thumbnails and social-media graphics.
• CapCut is used for video editing.

Kevin says most of the tools he uses are free for his current needs. He cites Gemini Pro at about US$20 per month as an option he considers worthwhile if it supports channel growth, and says Canva and CapCut can be inexpensive. These cost figures and account arrangements reflect his own experience.

Guides and Tutorials

The video is primarily an overview of Kevin’s tool stack and how he uses it; it does not provide a detailed, step-by-step build. Kevin says he plans to publish a future series on using AI to code landing pages and websites.

Main speaker/source: Kevin, from the Tự Học AI Mỗi Ngày (Learn AI Every Day) YouTube channel.