Video summary
Top 7 Best-Selling Product Categories on Amazon, Flipkart & Meeshođ„ | Profitable Ecommerce Business
Main summary
Key takeaways
Business goal & core premise
- The video targets new/existing sellers who canât decide which Amazon/Flipkart/Meesho product category to enter.
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Key insight: on marketplaces, big-ticket items (phones/tablets/clothing/major brands) are harder to compete in directly. So sellers should focus on high-demand âadd-onsâ and accessories that shoppers buy repeatedly alongside core purchases.
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Growth path proposed: start generic â validate demand/returns/margins â build a brand â add your own website.
Marketplace strategy playbook (implied framework)
- Start with evergreen categories (always-needed items) that pair naturally with popular core categories.
- Sell accessories/add-ons instead of trying to sell the core expensive/brand-heavy products.
- Test across Amazon + Flipkart + Meesho using generic listings first.
- Use operational signals to choose winners:
- where orders are highest
- where returns are lowest
- where margins are highest
- Brand-building later:
- after validation, introduce your own brand under the chosen category
- then create a direct website and display marketplace availability for trust
Key execution steps (actionable recommendations)
- Acknowledge ranking delay on marketplaces: products take time to rank. Be patient until visibility improves.
- Select accessories tied to the core buyer intent, for example:
- If selling smartphones (or near them), donât fight handset brandsâsell accessories.
- If selling beauty/personal care, sell storage/cleaning/utility tools customers need after purchase.
- Sell âmore than halfâ of the suggested products as generic items (no brand authorization needed), then observe performance.
- Iterate based on returns and profitability, not only order volume.
Categories & recommended add-on products (âTop categoriesâ)
1) Smartphones (sell accessories, not phones)
- Demand hook (context): Amazon Great Indian Festival (SepâOct 2024) highlights strong sales for 5G smartphones under âč10,000 (Realme, iQOO, Xiaomi).
Recommended add-ons:
- Tempered glass
- Silicone/fabric/leather phone cases
- Mobile bags / skins
- Custom print covers
- Mobile ring holders
- Pop sockets
- USB Type-C charging cables
- Fast adapters
2) Tablets & Smart TVs (build an âaddon ecosystemâ)
Recommended add-ons:
- Tablet cover + keyboard cases
- Foldable stands
- Wall mounts
- Screen cleaning kits
- Smart remote covers (silicone/fabric style)
3) Home & Kitchen + Festive Decoration (seasonal + evergreen)
Recommended products:
- Urli balls refill items
- refill components + floating lamp add-ons
- aroma oils
- Premium candle sets
- Brass holders
- Scented items
- Fairy light extension cable sets
- Table mats / runners / coasters
- Multipurpose kitchen hooks
- Spice jars
- Modular shelves & organizers
Positioning: presented as evergreenâuseful beyond festive seasons.
4) Beauty & Personal Care (utilities that complement big brands)
Because established cosmetic brands may require authorizations, recommended add-ons focus on tools/utilities:
- Makeup brush cleaner tools (manual + electronic)
- Travel pouches for cosmetics
- LED compact mirrors
- Hair bun makers
- Empty spray bottles/jars for travel
- Makeup brush sets and holders
Why it works: shoppers buy beauty products and also need storage + maintenance accessories.
5) Fashion (sell low-attention add-ons instead of core apparel)
Suggested add-ons:
- Saree shape-wear
- Safety pin sets
- Pendant sets
- Kurti buttons
- Matching hair bands inside kidswear
- Socks
- Fashion bags & clutches (noted under âč300)
- Ethnic jewellery combos (positioned as low weight + high margin)
6) Gaming laptops & gadgets (peripheral accessories)
Recommended add-ons:
- Laptop cooling pads
- Gaming mouse / mouse pads
- Dust plugs / web covers
- Stands for wired headphones
Generic-to-brand roadmap (growth sequence)
- Phase 1: Validation
- List generic versions of many suggested accessories
- Sell on Amazon, Flipkart, Meesho
- Evaluate:
- maximum orders
- lower returns
- higher margins
- Phase 2: Brand creation
- After a category proves profitable, create your own brand within that category
- Sell under your brand name
- Phase 3: Owned channel
- Launch your own e-commerce website
- Add messaging like âavailable on Amazon/Flipkart/Meeshoâ to signal legitimacy/trust
Metrics / KPIs explicitly mentioned
The video mentions evaluation criteria rather than numeric targets:
- Orders volume
- Return rate (lower returns = better)
- Margin (higher margins = better)
It also references marketplace reporting signals for profitability tracking:
- âbank settlementâ is mentioned, but no numbers are provided.
Time horizon / timing references
- Festive season in 2024, specifically Amazon Great Indian Festival (SepâOct 2024).
- Ongoing content cadence: monthly updates starting January for trending product lists/videos.
Suggested monitoring & product discovery system
- The creator publishes monthly videos/playlists of trending products, including:
- which products get orders
- bank settlement received
- profit made
- A paid course is mentioned with 800+ trending products downloadable for idea generation.
Presenters / sources
- Presenter: hosted by a single creator referred to as âSirâ; no name is provided in subtitles.
- Sources referenced (events/brands):
- Amazon Great Indian Festival (SepâOct 2024)
- Brands/products mentioned: Realme, iQOO, Xiaomi, Apple, Samsung, Lakme, Mimer Sugar.
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