why i don't watch business content (as a 24yr old making $10k/mo online)

Overview

The speaker is a 24-year-old online entrepreneur who runs two paid school communities. He says he’s “tired of” and “getting sick” of mainstream business/entrepreneurship content on YouTube, Instagram, and social media. While he still creates business-related content, he argues that much of it is misleading, repetitive, and psychologically harmful.

Main Criticisms

1) Distrust of “high earner” business creators

He claims many creators who “flex” large incomes mainly want to sell high-ticket coaching, courses, or consulting. Based on his own experience spending thousands, he says much of what he bought was low quality—feeling more like “a tax write-off”—and the marketing encourages unrealistic expectations.

2) Lifestyle marketing distorts reality and timeline

He criticizes content that romanticizes wealth (e.g., flashy cars, travel, “financial freedom”) and suggests people can reach that outcome quickly by following a specific program. In his view, this creates a false sense of how long building a profitable business actually takes.

3) A “productivity trap” from educational consumption

He argues that watching business videos often becomes a substitute for doing the work. He emphasizes that the core business mechanics are simple:

1. Solve a problem
2. Get people to know you

For him, the real work involves creating content, building an offer, improving the school/community, and delivering results. Extra “learning” content can become a distraction.

4) Psychological downside: entitlement and comparison

He says business content can lead beginners to feel they “deserve” money after short attempts. When revenue doesn’t come, they often blame external factors (e.g., being “shadowbanned,” market saturation) instead of analyzing their product, traffic, or content. He also warns that publicly comparing wealth is toxic—even when comparison can sometimes motivate.

What He Recommends Instead (Especially for YouTube + Communities)

• Focus on improving your content and study competitors, including those with fewer subscribers who still get strong views.
• Treat success like a “game”: earn attention and convert that attention into a school/community.
• Accept that early monetization struggles are normal—mistakes are expected when you’re new.
• Use trial and error and seek direct, hands-on advice from people running the exact thing you want (especially those who are actually succeeding), rather than relying on creators’ videos alone.

Personal Routine

After completing his daily responsibilities (recording, thumbnails/titles, some coaching/group calls, and building software tools), he decompresses instead of consuming more business content—mainly through:

• Training in boxing
• Playing GTA 4
• Resting his mind

Acknowledgements

He acknowledges that some creators are valuable and names a few he respects, but he maintains that most others are pushing coaching programs he doesn’t trust.

Closing / Call to Action

He advises people who don’t yet have real results (defining “successful” as roughly $2k–$2.5k/month) to experiment broadly, learn from those who have done it, and avoid monetizing comparisons learned from social platforms.

Presenters / Contributors Mentioned

• The video speaker (unnamed in the subtitles; associated with “Tragically Chill” and a school/community called “Winners Club”)
• KJ Rainey
• Alex Becker
• Alex Hormozi (mentioned as “Alex Hermoszi”)
• Andrew Tate
• Alistair (likely a reference to an Hormozi-related name; mentioned as “Alistister Mosie,” though context suggests Hormozi)