Summary of Storytelling Science To Hook Viewer Till End | 4 Years in 10 Mins.
The importance of storytelling in the content industry and its relevance in various career options.
The concept of Paradolia, where the brain makes natural mistakes that can be influenced through storytelling.
The essence of a good story is change in character.
The use of emotional cycles and relatability factor in storytelling to maintain viewer engagement.
The importance of oxytocin release in storytelling to create a connection with the audience.
- Two formulas for storytelling: ER CRT (Emotion, Relatability, Climax at Start, Region of Watching, Sting) and WHD (What, How, Why).
The significance of editing and thumbnails in enhancing storytelling.
The video emphasizes the importance of combining emotional elements with practical examples to create engaging stories.
Notable Quotes
— 03:43 — « In my car, I have ventilation. »
— 05:05 — « When you first pick up someones content and blink your eyes, then your neural coupling engine starts. This is a process that runs inside your brain when you watch a content or listen to a story. If you activate this thing in someone, then he can never forget you. »
Category
Science and Nature