Summary of The Universal Arts of Graphic Design | Off Book | PBS Digital Studios
Graphic design is a form of communication that aims to make people's lives better by conveying messages through words and images.
Graphic designers need to understand color theory, typography, and human behavior to create effective designs.
Graphic design impacts various aspects of human life, from crossing the street to getting married.
Effective Graphic design should evoke emotions and potentially prompt action.
package design should have a concept behind it, with elements of wit and human touch.
signage and environmental graphics involve creating memorable moments through landmarks, color, type, and light.
book covers play a crucial role in attracting readers and conveying the essence of the content.
The goal of Graphic design is to contribute to making people's lives better and elevate the level of design.
It is important to focus on how a design makes people feel and strive to create something memorable.
Ultimately, designers should follow their instincts and create designs that are right, interesting, and smart.
Creators or contributors featured
- Various graphic designers and artists
Notable Quotes
— 03:05 — « A lot of times when people talk about signage and environmental graphics they think that it always involves letters but it really involves landmarks, creating a moment that somebody remembers and immediately understands.] »
Category
Art and Creativity