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I Went to NinjaOne’s First MSP Next. Here’s What’s New

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NinjaOne’s First MSP Next Conference

Jonathan Edwards reports from NinjaOne’s first MSP Next conference in Austin, where the company announced four platform features:

  • Vulnerability management: Runs server-side to avoid adding workload to endpoints. It alerts MSPs to relevant new CVEs and integrates with NinjaOne’s patching engine to help identify, prioritize, and remediate vulnerabilities.
  • Browser management: Shows installed browser extensions and their risk levels, allows suspicious extensions to be blocked, and helps MSPs see which AI tools users are accessing. This can support discussions with clients about AI governance.
  • Dynamic policies: Configures devices according to who uses them and what they need. The goal is to reduce the number of policies MSPs must maintain and make device configurations easier to understand.
  • Katana AI: An AI technician designed to assist MSP engineers. Examples include prioritizing work, answering questions about what needs attention, creating reports, working with documentation, and turning remote sessions into knowledge-base articles. It is also designed to connect with other tools. Edwards plans to publish a separate video testing Katana AI.

Roadmap and Industry Perspectives

NinjaOne’s broader roadmap centers on “do more with less” through fewer clicks and more automation, potentially helping MSPs grow without adding staff. The company presented AI as a source of assistance rather than a replacement for people, while continuing to emphasize security and backup. Edwards notes that the roadmap may change.

MSPs interviewed at the event were enthusiastic about the AI and browser-management announcements, reporting features, and NinjaOne’s integrations and ease of use. Some also praised the company’s leadership for seeming sincere and accessible.

Their practical advice included choosing a manageable tool stack based on features and integration—not price alone—reducing tool sprawl, keeping up with the industry, attending in-person events, and making time to avoid burnout.

Conference Atmosphere

Edwards describes the sold-out conference as having a close-knit atmosphere and says it offered useful perspectives from MSPs. He also highlights the founders’ stated continued commitment to the MSP market.

Main Speakers and Sources

  • Jonathan Edwards: Presenter and narrator; Microsoft MVP and MSP founder.
  • MSP attendees: Shared reactions to NinjaOne’s announcements and advice for other MSPs.
  • NinjaOne leadership: Founders Sal and Chris were discussed in Edwards’s event recap. The conference also featured company keynotes and roadmap presentations.

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